InEight Campaign Microsite + Award Design

The Challenge

InEight offers a wide range of construction project management software solutions for contractors, owners and engineers. They needed a way to raise awareness and educate customers how their solutions tie into each of the distinctive phases of a project’s lifecycle.

The Solution

We set out to bring this concept to life through an interactive microsite that broke out the lifecycle phases into distinctive sections, each with custom animations and interactive elements to engage the user. To support lead conversion, specific software solutions are featured throughout the narrative.

Award Design

Additionally, InEight wanted a way to show appreciation for their employees’ anniversary milestones, while also encouraging retention. Various concepts were presented, but the selected direction utilizes a progressive, vertically-stacking award structure that is built upon over time, with each achievement.

After earning the base of the award, each tenured milestone at the company is represented by a distinct material, giving employees an attractive and unique award to proudly display.